Building a Positive Company Culture With Feedback

Tired of listening to the phrase “Feedback is a gift”? It is a widespread phrase that’s a bit overused and might seem to be it’s dropping it’s which means. However, we nonetheless consider this saying is true and work laborious to encourage a sustainable suggestions tradition.

At Runtastic, we’re enthusiastic about our jobs, desirous to study new issues, and at all times making an attempt to enhance. In quick, we try for an open and constructive suggestions tradition

But what does an “open” or “constructive” suggestions tradition really imply? In a crew made up of various individuals, every with their very own persona and background, and speaking with each other largely on-line, it may be simple to misconceive any individual else’s message or intentions.

Therefore, we organized a great deal of refined and not-so-subtle measures, to allow constructive suggestions on all ranges. 


Feedback is extra than simply a buzzword to us. To guarantee a shared understanding of how we follow our suggestions tradition in day by day interactions, our Inclusion Agents created a Feedback Manifesto.

It incorporates easy directions of what kind of communication we worth, whatever the circumstances:

  • Better constructive than harmful
  • Better direct than refined
  • Better open than defensive
  • Better constant than sporadic
  • Be cautious in regards to the context

It is a easy but efficient guideline for a way we should always change suggestions with one another at Runtastic. 


Feedback can solely assist somebody if they’re open to it and prepared to enhance. This is definitely one of many standards we search for when hiring new people for our team. However, we all know that  these abilities might be developed with coaching, assist, and follow. 

We deliberately work to combine suggestions into our day by day lives. Every new Runtastic receives a guideline to check with for his or her first few months with the corporate, which incorporates common Feedback Check-Ins with their crew lead. 

In addition to those Feedback Check-ins with leaders, the crew additionally has the chance to obtain formal suggestions from their friends throughout our 360° Feedback Conversations. 

“Make feedback part of your daily work life.”

Feedback Manifesto

But it’s not solely throughout formal settings that suggestions is vital. At Runtastic, we use Kudo Cards and our Slack #appreciation channel to precise our appreciation and reward. These little notes are a straightforward and casual method of giving constructive suggestions. We try to by no means underestimate the motivational energy of highlighting the good work our Runtastics do and the hassle they put into every part.

For most of us, the hardest half is suggesting enhancements and giving crucial suggestions, which almost definitely requires face-to-face and constructive conversations. In order to study the abilities required to provide and obtain suggestions, follow tough suggestions periods, and mirror on our personal conduct, we now embrace Feedback Training in our customary coaching alternatives for all Runtastics.


Feedback shouldn’t cease on the particular person, one-on-one stage. Our quarterly Engagement Survey helps us discover out about any points that could be bothering crew members, notifying us to what methods are working nicely and what challenges we should always deal with on a firm stage. We have additionally launched a Q&A bit in our monthly All-Hands assembly the place everybody is inspired to ask questions and share suggestions.

In quick, suggestions occurs on many various ranges. The solely method we will efficiently assist one another develop is that if we, as a firm,  encourage  suggestions on all ranges, together with suggestions from candidates. If you’re at the moment in our software course of or have utilized at Runtastic earlier than, we’d additionally extremely admire your suggestions on or,


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