The Philadelphia Eagles and Planet Fitness, one of the largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand, are excited to partner together and designate the local franchise group as a “Proud Partner” of the team through 2024.
As part of the new deal, Planet Fitness will serve as the associate partner of the Eagles Girls Flag Football League, the Eagles 7v7 Showcase: 11-On, and the Eagles Mobile Junior Pro Clinics. To celebrate the new partnership, Planet Fitness is extending an exclusive club offer at participating locations of $1 down and one month free for Classic and Black Card membership plans. Promo codes EAGLES (Classic membership) and EAGLESBC (Black Card membership) can be used to redeem the offer until July 9. For a full list of participating locations, visit planetfitness.com/promos/eagles.
“We are thrilled to welcome Planet Fitness to the Eagles family,” said Brian Napoli, Senior Vice President of Corporate Partnerships, Philadelphia Eagles. “For years, Planet Fitness has been committed to providing welcoming, accessible fitness opportunities to members of their community. We look forward to having them play a role in supporting our initiatives and helping us create more opportunities for youth across the Greater Philadelphia area to stay active.”
Through the partnership, Planet Fitness will have a prominent branding presence at Lincoln Financial Field, in TV and radio spots, and across the team’s digital and social platforms.
“At Planet Fitness, we are always looking for ways to inspire and motivate the next generation to lead healthy lives,” said Christine Smith, Chief Marketing Officer at National Fitness Partners. “With our franchise group operating over 90-plus locations in the Philadelphia area, we’re excited to pair football with fitness and look forward to making a difference for youth in our communities together.”
The newest location added to Planet Fitness’s portfolio in Philadelphia is located at 510 North Broad Street. The 20,745 square-foot club serves up state-of-the-art cardio machines and a wide variety of strength equipment, fully equipped locker rooms with day lockers and showers, numerous flat-screen televisions, and a relaxing Black Card® Spa equipped with tanning beds, HydroMassage loungers, and infrared light therapy. Free fitness training is included in all memberships.