Data from the National Survey of Fitness Trends in Colombia for the Year 2023, reveal that in the country for this year personal training will be the discipline that Colombians will choose the most.
In recent years, fitness has become one of the fastest growing sports and has resulted in an increase in gym subscriptions, as well as in the purchase of sporting goods related to it.
In fact, only in January of this year, the purchase of dumbbell kits and sportswear increased significantly, reaching more than a thousand units sold per product, according to DECATHLON data.
In addition, figures from the National Survey of Fitness Trends in Colombia for the Year 2023 revealed that in Colombia personal training will be the discipline that Colombians choose the most, followed by training, high-intensity intervals, exercise regulation. of professionals and functional training.
Hence, there are more and more athletes dedicated to this discipline and different fitness competitions in the country, as well as fairs to show innovation and technology in products.
This is the case of EXPOFITNESS, a space dedicated to sports brands and lovers, which will take place in Medellín on February 18 and 19. “Expofitness is a fair that seeks to publicize innovations in the field and the items that every athlete should include in their routine, both for well-being and technique,” says Sandra Parra, Commercial Director of DECATHLON.
In addition, some of the products that will be a trend this year in the fitness world, according to experts, are push-up handles, strap training and the evolutionary abdominal wheel with elastic. Each of these products are essential for those who are just starting out and looking to perfect their technique.
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