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Etenon Strength becomes official sponsor of Mr. Olympia 2023

Etenon Strength, the company in the fitness and bodybuilding sector based in the province of Jaén, has announced its participation as official sponsor of the 59th edition of Mr. Olympia. This world-renowned event will take place from Thursday, November 2 to Sunday, November 5 at the Orange County Convention Center in Orlando, Florida.

After the success and the positive impact generated in the previous edition, Etenon Strength has decided to commit once again to being the official Spanish brand sponsor of this prestigious event. This association further reinforces Etenon Strength’s commitment to bodybuilding and fitness worldwide, consolidating itself as a benchmark in the industry in Spain and growing internationally.

The brand will be supporting its Etenon Athletes in person who will compete in the Mr. Olympia, for which Ángel Calderón and Cris Pajares have already officially qualified. Ángel Calderón, in the 212-pound category, seeks to surpass his successful performance last year, where he obtained the number 2 position in a very high-level competition. For her part, Cris Pajares will compete in the Bikini Fitness category, after securing her direct pass to Mr. Olympia by winning Miami Muscle Beach on June 3. Her consistent participation and her outstanding career demonstrate her dedication and passion for this sport.

Sponsorship assessment

“We are excited to be part of Mr. Olympia again in this year 2023, the most important event in the world of bodybuilding and fitness. Being the official sponsoring Spanish brand for the second consecutive year is an honor for us”, stated Rafa Rodríguez, Manager and CEO of Etenon Fitness. “This partnership gives us the opportunity to support our talented athletes and promote the values ​​of strength, elegance and aesthetics that characterize our Etenon Strength products. We are looking forward to witnessing the exceptional performance of our athletes and continuing to make history in Spanish bodybuilding.”

Mr. Olympia is a unique platform that brings together the best bodybuilding and fitness professionals, as well as industry experts, influencers and enthusiasts. Etenon Strength is proud to be part of this sports celebration and hopes to continue growing and expanding in the international market thanks to its commitment to quality and excellence in the sale of fitness machinery and equipment.

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