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I cover fashion for a living — these are the Memorial Day sales I’m shopping at Amazon, Walmart, Hoka and more

Hear ye, hear ye! The Memorial Day sales are rolling in as we approach the holiday weekend, and we’re starting to see massive markdowns on bestsellers across the internet. Some of the best deals so far are on clothing and shoes, so if you’re looking to add some sunshine to your closet, now’s a great time to grab those pieces you’ve been eyeing. We’re talking flattering swimsuits. We’re talking mega-popular shorts. We’re talking top-selling sneakers, cooling bras and more, all up to 70% off. But enough with the talking! Keep scrolling to see the best deals from Amazon, Walmart, Hoka and more — and then check out all the rest of our best Memorial Day 2024 deals.


Yahoo readers and Amazon shoppers alike can’t get enough of these supremely comfortable shorts, which feature an adjustable drawstring waist and, conveniently, pockets. They’re made from a soft cotton blend (the black and navy options are 100% cotton), and reviewers of all ages are singing their praises.

$9 at Amazon


Tens of thousands of Amazon shoppers are wearing (and loving) these comfy undies, which have wide waistbands for midsection support with less constriction. They were designed to stay in place without bunching — the worst — and because they’re made of a soft, 95% cotton blend, they’ll feel like a dream against your skin. 

$20 at Amazon


Underwire bras don’t have to be uncomfortable — take it from the thousands of Amazon reviewers who adore this one. It was designed to be extra lightweight and smooth things out under your tops, and the convertible straps can be worn straight or crisscrossed. The lace detail makes it look more elevated than your standard T-shirt bra, and it comes in 12 lovely colors.

Check out our roundup of the best bras of 2024 for more. 

$20 at Amazon


The ideal warm-weather uniform is one that’s comfortable, versatile and, of course, really cute. That’s why we’re nominating this highly rated maxi: It’s breezy enough to help prevent you from overheating and would look equally as good with tennis shoes as a dressy pair of sandals. But most appealing? It has pockets!

$34 at Amazon


While the alluring scoop neck and elegant ruching make this swimsuit great, it’s the little ties on each side that seal the deal for us. They’re adjustable, so you can customize them to find your perfect fit. Leave them loose for some classic coverage or tighten them up for days when you’re feeling a bit daring. Top it off with an oversized linen shirt for the ultimate beach look. 

$50 at J.Crew

Old Navy

We can’t believe this sporty and flattering swim dress is under $20 now in pink and yellow — and just $21-$30 in a variety of other fun colors! With a scoop neck and adjustable spaghetti straps, you have full control of how revealing you want it to be, and the length offers full tush coverage while also adding a sexy (yet modest) thigh slit at the front.

$18 at Old Navy


Featuring a ’90s-style square neckline and padded bust, this sleek suit comes in 24 colors and patterns, and more than 12,000 five-star reviews back it up. Amazon shoppers love that the adjustable straps help them find a comfortable fit and say the ruched shaping panel creates a slimming effect. 

Check out these other flattering fan-favorite one-piece swimsuits from Amazon.

$30 at Amazon


These slip-on sneaks are an unexpected celeb favorite (Martha Stewart is a well-known fan) and don’t often go on sale — so we suggest snapping them up now at nearly 40% off. The pillowy shoes have a lightweight cushioned midsole and a removable insole that’s podiatrist-certified, so you know you’ll get the support you need.

Not convinced? These are the best slip-on sneakers in 2024, experts say.

$65 at Zappos


If you’ve signed up for a fun run this year, these may be the sneakers to help you break the tape in style. Hoka Mach 5s have a low profile, neutral stability and an efficient push-off — a nice assist even for everyday joggers. They’re also only 7 ounces, so we won’t blame you if you forget you’re wearing them.

Want to take it slower? No problem. Check out the best Hokas for walking in 2024

$112 at Hoka


If you like puttering around the garden or patio in total comfort, we suggest picking up a pair (or two) of these popular Crocs, available in unisex sizes and a variety of colors. They’ll keep your feet comfy, and the solid colors and laid-back style make them easy to pair with any casual outfit.

$35 at Walmart

Coach Outlet

The Meadow features three luxurious finishes — suede, refined pebble leather and smooth leather — plus a fabric lining, an outside zip pocket, and a zip-top closure to keep everything secure. It also has inside zip and multifunction pockets. Shoppers say it’s just the right size for everyday use.

$158 at Coach Outlet


These Ray-Ban frames are absolute classics, and at over 50% off, you can be stylin’ all summer at a sweet savings. You’ll score the best deal on the brown tortoiseshell frames with ombre brown lenses, but the sleek black frames with green lenses are also eye-catching at 35% off.

$79 at Target


These cushioned socks are popular because they give you a plush landing pad to make your feet feel comfortable step after step. Plus, the built-in arch compression means that annoying sock slippage is a thing of the past, and the moisture-wicking material helps keep your feet dry.

$11 at Amazon

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