Skin Care

Youthforia Just Became the First East Asian Makeup Brand at Ulta Beauty

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Is there something higher than going to at least one retailer (or web site) and discovering tons of of actually numerous magnificence manufacturers? That’s what UIta Beauty is offering increasingly more as of late. In October 2021, Live Tinted turned the first South Asian magnificence model to debut in Ulta Beauty. Now, Youthforia is making history as the first East Asian brand, launching in shops and on-line right now.

We first informed you about Youthforia again in May 2021, when founder Fiona Co Chan got down to create make-up so good on your pores and skin, you possibly can sleep in it. Since then, a lot of her merchandise have gone viral on TikTok, together with the BYO Blush Color Changing Blush Oil ($36 at Ulta Beauty) which reacts to your pores and skin’s pH stage to offer you the excellent shade on all pores and skin tones. You can get this and 5 different merchandise, together with Pregame Daily Protective Primer ($36 at Ulta Beauty) and Dewy Gloss Hydrating and Nourishing Lip Gloss ($26 at Ulta Beauty), at Ulta Beauty now.

youthforia blush Youthforia & Its TikTok Viral Blush Just Became the First East Asian Makeup Brand at Ulta Beauty


“Ulta was all over my vision board for 2022, so to finally see this come to life is an amazingly exciting moment!” stated founder Fiona Co Chan, in a press release. “I couldn’t be happier or prouder about this milestone and being the first East Asian makeup brand to launch at a major retailer like Ulta. It truly means the world and is such an honor. Stay tuned for even more exciting things to come!”

Now, in the event you haven’t seen BYO Blush in motion, try a few of our favourite TikTok opinions. “This looks beautiful,” @imhannahcho says. “It feels more like a serum than an oil,” @daceycash says. “Zoomed out, it does look super, super stunning,” @nidalkabashii provides. All three ladies have totally different pores and skin tones and the coloration seems totally different on all of them.

Shop BYO Blush and all of Youthforia’s must-haves at Ulta Beauty now.

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